BRANDING

NUT Activewear

NUT Activewear’s branding features a distinctive logo with a leaf integrated into the letter “n,” referencing the founder’s background as a nutritionist and reinforcing the brand’s connection to a healthy, active lifestyle. We created a dynamic monogram inspired by motion, that subtly incorporates the name NUT in the design. Both elements are consistently applied across brand applications. The color palette conveys balance, strength, and overall well-being.